For this project on the Motion Graphics diploma, we were tasked with designing a strong visual identity for a flagship programme for ITV’s new cultural channel (fictitious). The brand had to be across various touch points - on screen, social media, poster and print media. In addition, a short animated piece to showcase the brand on-screen.

My programme was called Culture Club, a weekly 60-minute panel show on Sunday afternoons that discusses major and niche happenings/issues in the art world with a relatable lens. Once I had the concept, I set out to make the deliverables which you can see below.

ENJOY!